Read the Algebra section, it explains everything very well, basically boils down to this
A(B - C) = AB - AC
And
A(B + C) = AB + AC
Where AB = A*B
Question (if you know the answer it is very simple, not a trick question at all)
What is AC?
(If you can't answer that then you need to read the section on variables again)
Spoiler:
AC = A * C
This means that when we write EF we actually mean E * F. So if we wanted to write E * EF this would be E * E * F.