This is not a cooler... its a poorly played hand.

1. Generally give UTG raises respect no matter their stats. What happens if he 4-bets your raise pf? Does 3-betting JJ seem like such a good idea? And why are we 3-bet bluffing JJ when it plays so well postflop? It actually is a decent set mining spot but make sure you can check fold a 10 high flop if this is your plan.

2. Don't worry about what you should do on this turn.. just plan your hands better in the future and you won't have to rack your brain in spots like this. If we play poker with a plan and mentally form a range before every action, the act of playing a session will become much less of a chore. Let me put it this way, if you run into more than 1-2 "tough" spots every 3000 hands or so, you are making a lot of bad decisions pf and playing hands incorrectly right out of the gate.

I hope this helps. Don't get discouraged. It does get easier.. in about 1 million hands