bad beat --- RIVER!!

In actual ring game NL Hold’em (sometimes up to 10 players) not online, how do you handle or what is your strategy in playing against multiple calling stations/donk players?
I had a bad experience playing against those people, they keep on calling my raise only to find out they are just on a draw or having the lowest pair on the flop then suddenly they rivered me!!
They keep on playing up to the river hoping the river will help them, unfortunately for me, these people seems lucky and they get what they want in the river!! Imagine I have the best hand pre-flop up to the 4th street, I keep on betting/raising but suddenly bad-beaten on the river by these donks! Either they get the flush or got a 2 pair on the river. My raises are either half the pot or quarter the pot or even double the pot size itself, but still they keep on fuckn calling. They don't seem to know when to fold. Please help!

all i can say is it sounds like your going in and betting with the goods, and just on a downswing. you should be happy you are getting them to put their chips in when you have the best hand. keep doing what ya doing

It could just be down to variance. Keep at it and think of the good times that are destined to come.

It's just variance. Keep doing what you're doing, keep moving up, keep learning, and most importantly, keep making $$$.