i'm not sure what you mean by bluffing only to set up future plays. if you mean that it helps you keep up an aggressive image i can agree with that, but to me that's a side effect. in the hand i posted i have to win the pot at least 58% of the time for the play to be +EV (i think i win much more often than that). shouldn't our decisions in each hand be guided by what is most +EV?