I like to lead when I think my opp has missed overs. I also usually do it when I flop a set, 2 pr type hand, as well as a lot of draws.

I enjoy it because it forces your opponent to either take the lead back from you by making a large raise and balloon the pot, or to go on the defensive and allow you to control the hand, at least on the next street.

It also sets up the ever fun turn check-raise against habitual overcard chasers/floaters.

I have been doing it less lately because a lot of opponents have been min-raising me on the flop, and I am not always sure what this means. It used to mean a draw, then a set/2 pr, then it was also a TP hand, now it is also a bluff.