We've all experienced the pain of set over set. As an inexperienced cash game player, are you always paying it?

Full Tilt Poker
No Limit Holdem Ring game
Blinds: $0.10/$0.25
9 players
Converter

Stack sizes:
UTG: $25
UTG+1: $15.35
MP1: $34.10
MP2: $37.55
MP3: $24.90
CO: $48.30
Button: $43.10
Hero: $65.95
BB: $1.90

Pre-flop: (9 players) Hero is SB with 8 8
UTG raises to $1.1, 6 folds, Hero calls, BB folds.

Flop: Q 8 A ($2.45, 2 players)
Hero checks, UTG bets $1.8, Hero calls.

Turn: 5 ($6.05, 2 players)
Hero bets $4, UTG calls.

River: J ($14.05, 2 players)
Hero bets $10, UTG raises all-in $18.1, Hero calls.

Results:
Final pot: $50.25
UTG showed Qc Qh
Hero mucks 8c 8d