I seem to 3bet AK/AQ OOP often enough against loose players that I get put in this situation quite a bit. My image is TAG(22/15)

I am in a blind. Villain(33/17) is CO/BU and raises 4x. I 3bet to 13X.
Flop: J 7 9

What do you do when you whiff here and why? I almost always fire 2/3 PSB and c/f if called and miss turn. I also do the same with TT+.

What is the counter play to a Laggy villain that floats in position too much in 3 bet pots. Do I just tighten up and wait for TT+ to 3bet OOP?