If you raise here it is a bluff. Not a bad bluff because at 10 nl you can fold out a two pair hand here. Call is still the best line here though. I'm not value betting if he checks on river though because I don't think villain is value betting two pair here and may not be value betting a set that he will certainly call with. I doubt a naked Q is calling a river bet. I'm probably not calling more than a 1/2 pot bet on river.