Hi, just joined and been reading through-some great tips, thanks all.
I have a quick betting question, if you're bluff (or semibluff) gets called (not raised) and the next card doesn't help you, how do you bet the next card? For example, you're in late position, get dealt 2 pocket 4s. 4 players call for the flop, flop is 10, 5, 8 rainbow. Everyone checks to you, testing the waters you bet half the pot. all fold, except one calls. Turn is a 3. They check, do you bet, check or what. Chances are you're beat but if called on a crappy hand do you give up on it or try to bet to see if they'll fold?
thanks for any advice,